VanityFair.com Oscar Traffic Declines From Last Year
WWD is reporting today that Oscar traffic for Vanity Fair’s Oscar traffic declined as a result of the lack of the usual Academy Award pomp and circumstance. Exclusive footage of the red carpet leading to Graydon Carter’s annual bash at Morton’s seemed a brilliant idea, catering to both the public’s voyeuristic appetites towards celebrity and the strength of the Vanity Fair brand.
The WGA strike, however, claimed another casualty. And CondeNet’s Oscar momentum has been thwarted, for this year at least.
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