URDB: World Records Have to Start Somewhere

Some of you may already be familiar with URDB (the Universal Record Database…the “definitive site for human achievement”) the website which encourages people to set world records in just about any manner they are capable of thinking up. (Just to give you a sense ‘Longest Time To Dissolve Pep-O-Mint Lifesaver On Tongue’ is currently riding high on the homepage.) Well, Bill Geist (dad of today’s Menu guest Willie Geist) caught up with the most recent URDB event in New York to find out what all the maple syrup chugging, ear wiggling fuss was about.