United Airlines Issues Agency of Record RFP

Exclusive: United Airlines has issued an RFP for a PR agency of record, “that will partner with us to further build the United brand,” the company’s Media Relations Manager Robin Urbanski tells PRNewser.

We had heard that United was shopping for PR, but the company declined to comment on whether or not they had issued an RFP when we contacted them several weeks ago, saying only, “We are evaluating how we best use both our internal and external resources.”

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