Uber Enters the City Planning Game

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For the moment, red-hot car rental service Uber seems to have abandoned efforts to get along with “shady” reporters in favor of a new target audience: city officials.

The government relations project, which will begin in Boston, involves Uber sharing its collective trip logs with the planners who help direct traffic.

Why is the company doing this? It’s not an act of generosity or corporate responsibility; rather, it’s an attempt to “make a stronger case for its legitimacy” in cities where elected officials may, for some odd reason, prefer legally established transportation providers.

So

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