U.S. News' Kimberly Palmer Helps Discover Your Inner Entrepreneur

Economy of You coverU.S. News & World Report Senior Money Editor Kimberly Palmer just came out with the new book The Economy of You: Discover Your Inner Entrepreneur and Recession-Proof Your Life. Recognizing that journalism offers little job security, Palmer jumped on the microbusiness bandwagon and developed a series of financial planners.

The Economy of You recounts everyday people who are liberating themselves from financial strain by creating their own business as a supplemental income. In it, readers will find concrete guidelines for launching a rewarding businesses of their own, including: tips for figuring out the ideal side gig, advice on juggling a fledgling enterprise and a full-time job, branding and marketing basics that bring results, and what and when to offer for free (unfortunately her answers isn’t EVERYTHING and ALWAYS).

Palmer

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