Two Very Different PSAs Promote Gun Control
Grey New York uses Snoop Dogg and crime stats to promote "responsible gun ownership."
New York-based agency Grey is deeply invested in the gun control movement — and they’ve produced a couple of disparate PSAs over the past week to support the cause in different ways.
First, here’s the Snoop Dogg spot for advocacy group Unload Your 401K, in which he urges companies to stop investing in businesses that manufacture weapons (and yes, he’s been doing this for a while):
Grey created the project in partnership with various gun control advocacy groups. The agency’s newest work, however, is a little more in-depth.
States United to Prevent Gun Violence, or the major gun control non-profit NOT involving former New York Mayor Michael Bloomberg, went to unusual lengths to promote its policy goals with Grey’s help. The
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in