Two New VPs in the Forecast for AccuWeather
AccuWeather added two vice presidents to its digital-media team, including one from rival The Weather Channel.
Pascal Racheneur is AccuWeather’s new VP of interactive media, having most recently held similar responsibilities for international markets at TWC. He will oversee interactive businesses in the United States and international markets, including Web and mobile.
And J.B. Sugar joined AccuWeather as VP of digital media advertising sales, tasked with leading brands and agencies to create multiplatform advertising programs that leverage AccuWeather’s Web, mobile, and television offerings.
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