Twitter Tests New Text Ads in Sidebar
It looks like Twitter is testing out a new format for ad placement: If you access Twitter through Twitter.com, you’ll notice ads now appearing underneath the “Trends” and “Who to Follow” modules on the right-hand sidebar.
The new ads likely won’t get the kind of click juice that promoted trends get, but Twitter is clearly trying to expand its offerings to advertisers and test the waters with creative ad placement outside of their Promoted Products suite.
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