Interest in #Twitter is Declining Worldwide (But #Instagram Has Never Been More Popular)

Twitter hasn’t had the best of years. The stock price has crumbled, analysts are calling for CEO Dick Costolo’s head and the platform is still struggling to find and retain new users.

I have some more bad news: general interest in Twitter worldwide is also very much on the descent, whereas interest in rival Instagram has never been greater.

Thanks to Google Trends, it’s easy to look at how much interest anything has generated over time – you simply head on over and type in your search term.