Twitter introduced a new Connect tab to make it easier for users to find more accounts to follow.
Product manager Ricardo Castro said in a blog post that the Connect tab—which begins rolling out Tuesday for iOS and Android users—provides recommendations based on accounts already followed by users, liked tweets, popular local accounts and world events, among other factors.
Twitter users can also automatically sync their address books with the application, receiving notifications if any of their contacts join the social network.
Finding new accounts to follow used to require jumping through a few hoops and a dash of luck. That’s why we’ve reimagined the experience with our new Connect tab. Starting today, you’ll see a detailed list of people and accounts we think you’ll enjoy following, all easily accessible in one place.
To give you the best recommendations—which we’ll continue to refine over time—we look at who you already follow, tweets you like, popular accounts in your local area, what’s happening in the world right now and more. We’ll also let you know exactly why we’re showing you each recommendation.
The Connect tab also makes it easier to connect with your friends and family by giving you the option to automatically sync your address book. And if someone in your address book joins Twitter, we’ll let you know so you can give them a warm welcome.
To check it out, update your app and you’ll see a little blue prompt introducing the Connect tab when it’s available for you.
Twitter users: What are your initial thoughts on the new Connect tab?