Twitter opened its super useful analytics.twitter.com platform to all users back in August, and last month we noted that analytics within tweets had started to appear for some users on the Twitter for iPhone app.
Yesterday the company made mobile analytics available for all Twitter for iPhone users, and here’s how it works.
1. Make sure you have the latest version of Twitter for iPhone installed
2. Click on any one of your tweets to go the tweet detail page
3. Tap “View Tweet activity”
From here you can see total impressions and total engagements for that tweet, plus engagement highlights.
In other words, it’s a cutdown version of what you can find out on the full analytics.twitter.com dashboard, but useful for a quick look at how your tweets are performing when you’re on the run.