Trendspotter Marian Salzman Leaves Porter Novelli, Re-joins Euro RSCG
Porter Novelli Chief Marketing Officer Marian Salzman begins her new job at her former employer Euro RSCG Worldwide today, according to her Twitter feed:
“Looking forward to my first day at Euro RSCG Worldwide PR. Am very bullish on PR, and think PR will own social media and brand communities.”
She leaves the Omnicom firm (NYSE: OMC) after 18 months on the job, her first at a PR agency after a storied career in advertising. Salzman is known as a trendspotter, most notably for coming up with the term “metrosexual”.
Her
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