How To Train YOUR Employees To Manage YOUR Social Media [INFOGRAPHIC]
Brands looking to forge a presence in social media have two basic options: do it themselves, or hire a third party.
Social media professionals can give your business a nice boost, particularly if employee resources are thin on the ground, but it certainly isn’t the ideal, and it comes at a price. And it’s a literal one at that: outsourcing the management of your social media presence can be expensive.
Moreover, empowering others to update your Twitter, Facebook and Pinterest channels on your behalf doesn’t mean that your organisation can function without a solid social media plan.
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