Traffic Soars At WSJ.com In April

Editor & Publisher has published Nielsen Online’s monthly unique visitor tally for newspaper websites in April and they have a few surprises. First, there was a huge jump for The Wall Street Journal (ranked number two on the list) while hits at The New York Times‘ Web site were down by 8 percent compared to last year.

Despite the dip in visitors last month, the Times‘ site remains number one among online newspapers. Still, a Times spokeswoman told E&P that the paper is looking into Nielsen’s numbers because they “believe their data is in error.”

However,

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