Need a little weekend reading?
We’ve compiled our top ten Twitter stories of the week, which includes the latest social media statistics for Facebook, Twitter, Instagram, Pinterest, Vine and Snapchat, news that Twitter beats call centers for customer service, a look at 10 social media mistakes that you’re probably making, why the World Cup is the most social sporting event in history and some good news for Game Of Thrones fans as George R. R. Martin joins Twitter.
Here are our top 10 Twitter stories of the week.
Did you know that Twitter has 255 million active users who collectively send 500 million tweets each and every day? What if I told you that there are more than 50 million Facebook Pages, that 20 billion photos have been uploaded to Instagram or that 5 percent of all selfies on social media are shared on Snapchat?
The prevailing attitude among customer service providers seems to be that Twitter is a backup to their call center. Sure, it’s handy, but it’s not the primary place that consumers go for support. However, new surveys beg to differ, and instead point to the growing importance of Twitter as a customer support tool.
Good news! A potential customer is checking out your Twitter profile for the first time. Bad news: you don’t have a profile avatar, which makes them a little uneasy. After all, you could be a bot. Or worse.
The 2014 FIFA World Cup kicks off today in Brazil, and it’s all set to be the biggest, most-talked about social sporting event in history.
Twitter wants you to show you support during the World Cup – and it’s introducing new features to help.
Finally! Game Of Thrones uber-scribe George R. R. Martin has joined Twitter, which is fantastic news for all fans of A Song Of Ice And Fire. Bad news: don’t expect to hear from him.
The 2014 Brazil World Cup started yesterday, with the hosts playing Croatia in the opening match of the tournament. After falling a goal behind early in the game, Brazil rallied to win 3-1, maintaining their status as favourites for the event.
The business landscape has shifted. “The internet has been the most fundamental change during my lifetime and for hundreds of years,” said Rupert Murdoch. And you know what? He’s right. The net has given us e-commerce, mobile and tablet connectivity, social media, digital video, online chat and so much more.
Careful what you say, because the CIA are now on Twitter. And they opened their account with what could well be the best first tweet of all time.
Katy Perry, who became the first Twitter user to reach 50 million followers in January of this year, maintains her position as Twitter’s most-followed profile, with a lead well in excess of one million followers over second-placed (and former number one) Justin Bieber.
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(Twitter image via Shutterstock.)