Today Show Experiments with a New Reality

It's a bird, it's a plane, no, it's flying iPhones, swung randomly in the air in search of virtual objects. If you witnessed this scene while visiting Rockefeller Plaza in New York City over the holidays and thought you were going crazy, don't worry, you just found yourself in the midst of a new, augmented reality, courtesy of NBC's Today Show and an app, of course.

It’s a bird, it’s a plane, no, it’s flying iPhones, swung randomly in the air in search of virtual objects. If you witnessed this scene while visiting Rockefeller Plaza in New York City over the holidays and thought you were going crazy, don’t worry, you just found yourself in the midst of a new, augmented reality, courtesy of NBC’s Today Show and an app, of course.

The top-rated morning show took advantage of its long-running #1 status, and prime location next to the famous Rockefeller

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