TimesSelect To Go Free ... To College Kids

Thomas Friedman approves

As part of its “journalistic mission to get people talking on campuses,” nytimes.com is set to give free access for its often-ridiculed TimesSelect content to all those with a “.edu” e-mail address. The open access begins March 13. Vivian Schiller, senior vice president and general manager at NYTimes.com: “We wanted to open that up so that college students and professors can have a dialogue.”

The Times also wanted to drum up buzz for its “Win a Trip with Nick” contest, in which op-ed columnist Nicholas Kristof, chooses one college or graduate student and one middle or high school teacher to accompany him on a June trip to Africa.

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