Time Inc. EVP: SI Digital Revenue Up $20 Mil. Over Last Year
Time Inc. EVP John Squires shows off his new hairdo
Earlier today in the Luce Room of the Time Life Building, we caught the Time Inc. Digital Showcase, detailing the Web successes of InStyle, Sports Illustrated and CNNMoney.com. All three brands have enjoyed record traffic but the talk of the day was InStyle.com’s Hollywood Hair tool, which allows users to see themselves in the hairstyle of their favorite celeb. In the past five months, 1.69 million women have uploaded their photos, totaling 40 million individual try-ons.
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