Daily newsletter, theSkimm, has grown into a multifaceted company since its 2012 launch. With a focus on helping its millennial readers digest and understand the necessary news of every week day, theSkimm reaches its 6 million readers from its core newsletter, its app (which can connect to your phone’s calendar) or through its 25,000 “skimm’bassadors” who spread the word of theSkimm in their communities both online and off. Their work drives up to 20 percent of the company’s growth.
The company announced today its new chief operating officer, Josh Gluck, who is the company’s second C-suite hire in the past two months, after chief business officer Brandon Berger joined the team.
Gluck will report to co-CEOs and cofounders Carly Zakin and Danielle Weisberg.
“We are excited to welcome Josh and envision his role as that of central command,” said Zakin and Weisberg. “As theSkimm continues to grow, we wanted to bring in someone capable of owning the day-to-day operations of the company, allowing us more time to focus on the future of the brand and product building.”
theSkimm now has about 50 employees and has more than doubled in size in the past year; much of that growth came after the launch of a subscription app and partnerships with brands like Starbucks, Google, Netflix, Casper, JPMorgan Chase and others.
“Carly and Danielle have created an incredible company culture that has enabled tremendous growth,” said Gluck. “I look forward to working with them to help continue that growth trajectory as we head into 2018.”
Previously, Gluck was the vp of strategy and business development for Barnes & Noble. As COO for theSkimm, the company expects him to collaborate with all areas of the business to “ensure robust, integrated and flawless execution of theSkimm’s mission to make it easier to live a smarter life,” according to the press release.