When Facebook rolled out safety features during the recent Paris attacks, folks fired off a slew of comments about the news on the platform, showing that the Menlo Park, Calif.-based company's massive size has the potential to spark global conversation.
The Paris attacks were the most notable topic of discussion in the fourth edition of Hot Topics, a partnership between Adweek and Facebook to show readers what people talk about most on the platform.
Thanksgiving, Christmas and Black Friday chatter also dominated November, as did posts about Ronda Rousey and Holly Holm's UFC fight. In the entertainment world, women chatted about Adele's new album, 25, and Charlie Sheen's HIV reveal.
Check out all of November's biggest topics in the two charts below: