There's No One-Size-Fits-All Social Media Policy In Journalism

Last week news broke about the new Twitter / social media policy that is being used by Sky News in the United Kingdom.

Usually when you hear the words “news” and “social media policy”, the instinct is to cringe and see how bad the damage is. This is no different.

In some ways the Sky News social media policy is a great poster child for how not to write social media guidelines for journalists.

Here’s a bit from The

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in