The Wall Street Journal Enjoys 24 Percent Ad Revenue Jump
The Wall Street Journal is doing great, thank you very much. Despite its parent being mired in that pesky phone hacking scandal, Robert Thomson, the paper’s Managing Editor, said in a staff memo that print revenue for August was up 24 percent compared to last year.
Capital New York reports that the main reason for Thomson’s note was to announce some slight cosmetic changes in the paper, but he just couldn’t help taking a shot at rivals:
It’s worth noting that while other national newspapers have reported distressing declines in advertising, our print ad revenue in August was 24 per cent higher than the same month last year.
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