The Ticker: Israel’s PR corps; Comcast + NBCU; Jobs Summit; Google & newspapers…

WSJ Opinion Journal: How Google Can Help Newspapers

TheWrap: Comcast Buys NBCU to Create New Media Giant White House Jobs Summit: Real Progress or PR Stunt?

Bloomberg: Israel Army Unit Waging Internet Battle After Gaza Criticism

Mashable: The Journalist’s Guide to Maximizing Personal Social Media ROI