The Ticker: Guerrilla marketing; WOM on Facebook; Coupon moms; Hated companies; ‘Flytilla’

Globe and MailGuerrilla marketing can be like warfare

All Facebook7 Keys To Word-Of-Mouth Marketing On Facebook

AdvertisingAge Marketers: Beware the Coupon Mom

newser19 Most Hated Companies (Surprise:  Airlines and telecoms make the cut)

The NationalIsrael challenged by publicity stunts