The Saddest Little Thing That Nobody Ever Loved

Blessed be AdFreak for delivering onto us knowledge of the saddest ad campaign of the year. You’d think, being as we’re only in February, that there would still be plenty of time to come up with something worse. Heck, maybe Saatchi will turn “Pieces of Her” into an episodic infomercial! But no, not even that would shake “Magazines: Ideas That Live Beyond the Page” from its mighty pillar. According to today’s press release, the campaign, which begins on the 27th, will run in magazines, primarily industry trades and member-issues of “real” publications, features what looks like a normal ad torn out and underneath a message explaining why the ad was removed (“Maybe someone just saw the latest installment of their favorite brand’s ongoing campaign!”).