The Redesign That Went Flat
Big news this week in the world of sport, is that fancy new NBA ball, supposedly redesigned for absolute perfect play and released earlier in the year, is getting a recall and the league is going back to the regular ol’ one come January 1st. Here’s from the Berkshire Eagle quoting the AP story:
Touhey, the vice president of marketing for the Springfield-based sporting goods manufacturer, said he believes there is still a need and a desire to improve the ball.
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