Microsoft has teamed up with Angry Birds, one of the most popular mobile games in 2010, in their latest ads for Bing Search. The ads that have started appearing on Youtube, shows the pigs using Bing Search on a mobile device to search for the Bird’s eggs – and are an indicator that Angry Birds will soon debut on Windows mobile devices as well.
In addition to this, mobilized is reporting that Microsoft also planning to launch Bing themed ads within the Angry Birds game. The in-theme ads will offer clues to gamers on how to move to next levels.
Ironically for Microsoft, Angry Birds is currently available only on Android and iPhone devices, both of which are products of hardcore Microsoft rivals.
Microsoft had a bad PR day, when they erroneously included Angry Birds on the list of games to be released for Windows Phone 7. Rovio was quick to point out that they dont have a Windows Phone 7 version ready just yet. The twitter response from the company stated:
We have NOT committed to doing a Windows Phone 7 version. Microsoft put the Angry Birds icon on their site without our permission.
Rovio is currently working on releasing Angry Birds on all the different platforms out there. The game has already been released for PSP and PS3, with Xbox and Wii versions in the works too. A facebook based version is expected to hit the social network sometimes in May. In addition to this, the company is now also working on a Windows Phone 7.
Angry Birds Android version nabbed 30 million downloads in less than 6 months, which pretty much cuts out the work for the Windows phone marketing guys.