The Newspaper Project Makes Us Kinda Want To Barf

The Newspaper Project, launched by a small group of newspaper execs earlier this year, has come up with an ad campaign to…remind people why they like newspapers? Because all the people reading the newspaper are going to notice this ad and be like “Oh, right, that’s why I paid for this when I could have got it for free online!”

They’re not even good ads, as you can see:

Here’s our suggestion for a slogan:

Newspapers: Because You Can’t Afford A Kindle
Or maybe,

Newspapers.

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