The Mother of All Acquisitions for Technorati: Silicon Valley Moms Group
Technorati announced the launch of the Technorati Women Channel and the acquisition of Silicon Valley Moms Group to help populate the new channel, along with female bloggers who were already under the Technorati umbrella.
Technorati Women Channel will feature content about parenting, food and living, fitness, finances, and style, along with targeted content and social-media ads.
SVMG co-founder Jill Asher joined Technorati as editorial director of Technorati.com and Blogcritics, while SVMG editors Akemi Bourgeois and Vanessa Druckman were named editors of Technorati Women Channel.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in