The Grassy Knol of SEO

Google’s Knol wiki came out of closed beta this week, prompting a lot of speculation that it was launched to compete with Wikipedia. For PR people, it looks like a how-to version of HuffingtonPost and their massive stable of contributors, providing experts–and the PR people who represent them–a great vehicle for positive search results.

So far Knol is not a serious search challenger finds Alley Insider, but if you’re a guy who knows how to read Russian, it’s pretty damned effective.

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