The Atlantic Touts Growth on Digital Platforms
The Atlantic has seen a surge of traffic across its three online platforms at the start of 2012. Between TheAtlantic.com, TheAtlanticWire.com and TheAtlanticCities.com, the publication saw 14.3 million unique visitors in January, according to a press release.
TheAtlantic.com saw the most UVs with 10.1 million, a 98 percent increase from January 2011. But while TheAtlantic.com’s month-to-month traffic is up 15 percent, TheAtlanticCities.com’s is up the most at 40 percent.
“Our growth across the three sites proves to us that there doesn’t have to be a tradeoff between producing quality, ideas-based journalism and succeeding in the chaos of the digital world,” said Bob Cohn, editorial director of Atlantic Digital.
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