Tanking AOL Ad Revenue Signals Bad News for Entire Industry
Platform A, America Online’s third-party advertising network, was supposed to be the savior of the business (or, at the very least, a property that would allow Time Warner to sell off the entire Internet property). However, it looks as though the economic slowdown is hurting its sales as well:
Time Warner Inc., the world’s largest media company, said slower growth at its AOL network that buys and sells online advertisements is threatening its chances of meeting sales goals for the rest of the year.
But
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in