It turns out that tablet owners are also print lovers. According to a new study by Gfk MRI, tablet owners are 66% more likely than the average U.S. adult to be big print magazine consumers.
The study also found that tablet owners are also 54% more likely to be heavy print newspaper readers. Interestingly, eReader owners are 23% more likely to be print magazine enthusiasts and 63% more likely to read print newspapers.
Not surprisingly, tablet owners are 79% more likely than the average adult to be a heavy Internet user, while eReader owners are 36% more likely to be a heavy Internet user.