SXSW Advice from a ‘Veteran’

Bob Gruters, who leads Facebook’s client partnerships for restaurants, entertainment and multicultural, is also a veteran of the annual South by Southwest gathering in Austin, Texas, and he shared some tips for attendees of this year’s event, which runs through Sunday.

BobGrutersBob Gruters, who leads Facebook’s client partnerships for restaurants, entertainment and multicultural, is also a veteran of the annual South by Southwest gathering in Austin, Texas, and he shared some tips for attendees of this year’s event, which runs through Sunday.

Gruters wrote in a Facebook for Business post:

SXSW is about connecting with people — hearing from innovators, connecting with partners and hanging out with clients. But the best part is that SXSW doesn’t feel like a conference.

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