Survey Reveals Social Shopping Habits Spanning Generations

Kids these days. What do they want? That’s not really the right question any more, because they’re going to answer that themselves anyway. The real question is: How are they going to find and then get what they want? Punchtab offers some revealing clues in a brand new report.

When it comes to holiday shopping, you can’t afford faulty guesswork. Just ask Santa.

The survey reveals how three generations of shoppers pick their final purchases. Topping the list was “Talks With Friends and Family,” with boomers and Gen X-ers both tying at 61 percent, showing that generation gaps close with time and age.

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