Survey: PR Firm Revenues are Up, New Business Prospects are Strong
The Council of Public Relations Firms has released the results of its Q4 member survey with 80 percent of respondents saying that their 2010 revenue exceeded 2009. That result is higher than the anticipated outcome reported in the organization’s Q3 survey. Sixty-seven percent said revenue growth was in the double digits.
More than half of the firms (56.4 percent) also said that new business prospects are stronger than a year ago, with more than three-quarters (76.4
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