Successful November Sweeps for WCBS/Channel 2
While WCBS/Channel 2 may not be ready to declare victory in the November sweeps (officially ending tomorrow), the station did register impressive year-to-year growth, based on figures obtained by FishbowlNY from WCBS.
Overall, WCBS saw huge increases in the morning. The 4:30 a.m. newscast, with anchors Rob Morrison and Mary Calvi rocketed 50 percent in Adults 25 to 54, 5:00 a.m. improved 17 percent in Households and 50 percent in Adults 25 to 54, while 6:00 a.m. was up 10 percent in Households and 29 percent in Adults 25 to 54.
The
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