Subway Lets You Text to Eat Fresh
Subway is helping New Yorkers eat fresh even faster with a new program called Subway Now, which lets them text orders to a short code (466626) and get a return message saying when their order will be ready – all before they even get to their favorite Subway location.
According to Mobile Marketer, Subway turned to remote food ordering platform provider GoMobo to develop the service. Other chains already using the order-ahead service include Dunkin’ Donuts, Papa John’s, Quiznos and Krispy Kreme.
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