Stunning Revelation: Mobile Users Can See Ads
One in three U.S. cell phone subscribers, or 78 million people, saw or listened to an ad on their cell phone during the last three months, according to a study, MediaPost reports:
“Among other key findings, the report confirmed that SMS text messaging remains the dominant non-voice service used by U.S. mobile subscribers, with 56% tapping away on phones. Mobile gaming and surfing the mobile Web were both about half that percentage, while less than 10% watch mobile TV.”
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