Study: iOS Users Are More Loyal than Android Users

If you’ve ever wondered about the old chestnut that the iOS market is more valuable to app developers than Android, app analytics firm Localytics has an answer for you. They recently completed a market survey for iOS and Android apps and found that iOS apps were much more likely to be used over the long term and that iOS apps generated more income on average.

The report shows that iOS apps were 52% more likely than Android apps.to

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in