Whether Starbucks coffee is anything special is a matter of opinion, and yet the brand clearly has many caffeine addicts hooked.
But are they willing to fork over $450 to replace those plastic Starbucks cards with a stainless steel version? On Thursday, the coffee chain rolled out 5,000 limited-edition metal loyalty cards in a one-day Gilt deal that includes a $400 store credit and a Gold Level membership to My Starbucks Rewards.
Gilt.com, part of Gilt Groupe's family of deals sites, has a thing for mixing unusual, luxury-minded offers with major brands.
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