Facebook Pulling Plug On Sponsored Results

Sponsored results became a casualty of both Facebook’s moves to simplify its advertising offerings and the rollout of its Graph Search feature, as the social network announced Thursday that advertisers will no longer be able to buy sponsored results starting in July, and that they will disappear from users’ search results around mid to late July.

Sponsored results became a casualty of both Facebook’s moves to simplify its advertising offerings and the rollout of its Graph Search feature, as the social network announced Thursday that advertisers will no longer be able to buy sponsored results starting in July, and that they will disappear from users’ search results around mid to late July.

Ads on search results pages are still available to advertisers, and Facebook is continuing to work on developing ad formats that take advantage of the functionality of Graph Search.

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