Spiridellis Gabs About JibJab's Success

Interesting story by way of Tropist about how Gregg Spiridellis, one of the founders of JibJab about creating a viable content providing brand. It’s a great, lengthy pieced from Blog Critics, a transcription from his appearance at the Branff World Television Festival, wherein Spiridellis talks about the ups and downs of creating the popular site, from their pre-dot-com-bust foundations to their rebirth and overnight success in 2004. Even if you don’t particularly care for the particular content they’re slinging, it’s a terrific bit of information about the workings of an online venture that, thus far, has made a real go of this whole internet hooplah.