[The AVP Crocs Tour, via SpikeitHard.com]
This edition of Spin the Agencies of Record includes a mix of fun, medicine, and green accounts, with just one connected to the downturn (more people are likely to buy used cars during the recession):
JMPR to drive the message for Moto.com as agency of record. Moto is a site that connects private car buyers to private sellers. I guess that means no pesky used car lot ads.
Lynott PR cuts to the CORE (the Connected Organizations for a Responsible Economy). CORE is a non-profit business association dedicated to the promotion of more environmentally and socially responsible business practices
AB Marine Group sets sail with the Walker Agency of Scottsdale, AZ. They make inflatable boats. According to Mike Walker, “We look forward to taking the AB Inflatables story to the marine media.” How much marine media exists?
Ruder Finn creates a PR plan with balls for AVP, producer the AVP Croc Tour and other pro volleyball events
5WPR to nip, tuck, and burnish the image of the Yan Center for Corrective & Cosmetic Surgery. The agency, headed by Ronn Torossian, also landed Kent Holtorf, M.D. and the Holtorf Medical Group, Inc. Center for Hormone Imbalance, Hypothyroidism and Fatigue.