Spin the Agencies of Record

I spent a lot of money on booze, birds and fast cars. The rest I just squandered. – soccer legend George Best

JMPR Public Relations announced today that it has been appointed as the agency of record for Lou La Vie, the noted luxury and exotic vehicle rental company serving the Miami and South Florida markets. JMPR will be responsible for overseeing media outreach to expand awareness of the company on a national and international level.

Electricity is really just organized lightning. – George Carlin

PR Week reports that Sony Electronics has selected Burson-Marsteller as the AOR for all of its US electronics business. The firm, which has served as AOR for Sony’s mobile business for several years, was chosen from a group of four firms involved in a final round review. Sony has recently reduced its account budget and reportedly changed its goals, but representatives did not provide further detail to PR Week at this date.

Wine is constant proof that God loves us and loves to see us happy. – Benjamin Franklin

You’d better sell some wine before it’s time/You’d better find yourself an itch to scratch – “Weird Al” Yankovic

As a leading hospitality and luxury lifestyle public relations agency that works with some of the most recognized names in the industry, J Public Relations (JPR) recently added Salamander Resort & Spa, a new luxury destination resort in Middleburg, Virginia, to its growing list of distinctive boutique and national corporate hospitality brands. With offices in New York City and San Diego, the bi-coastal firm’s proven reputation and results capture the attention of new high-end clients.

I wonder if other dogs think poodles are members of a weird religious cult. – Rita Rudner

PR firm French/West/Vaughan will partner with ad agency McKinney and Canines Inc. to promote Dognition, a groundbreaking new service that enriches our understanding of dogs through cognitive science.

It has taken just five months for Canines Inc., and McKinney to conceive, design and launch Dognition. A key element of the PR campaign will involve promoting the “web-based canine cognition assessment tool, The Dognition Experience, designed for curious dog owners seeking deeper relationships with their dogs. With the Canine Assessment Toolkit (CAT) — fun, science-based games and a personality questionnaire — and the resulting Dognition Profile, subscribers are offered recommendations tied to their dogs’ unique cognitive styles.”