Spin the Agencies of Record
Burger King has issued an RFP, meaning the burger chain will be ending its relationship with Edelman. The firm had worked with Burger King since 2005. According to Ad Age, the company’s PR spend has decreased in recent years.
Interactive ad agency Rokkan has chosen 5WPR as AOR. Rokkan launched in 2000 and has 50 employees. It has worked with clients including Virgin America, Chipotle, and Time Warner.
SunTrust Banks has chosen Cookerly Public Relations for a social media program in support of the bank’s “Live Solid.
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