How Social Media Sharing Could Provide a Shopping List For Pirates

Illegal downloads of popular shows and movies seem to spike with increased social media sharing. Could the two be related?

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The Oscars are the highlight of the Hollywood calendar — and with great exposure comes an increased interest in the nominees and winners. Social media was awash with Oscar content this Sunday, from coverage of the winners to Ellen’s record-setting selfie. But torrenting of the award winning movies ticked up dramatically after the ceremony.

The Oscars has been increasing in popularity in tandem with — or perhaps because of — social media mentions. Seven percent more 18- to 49-year-olds watched the Oscars this year compared to last year, giving the live broadcast an overall viewer count of 43 million.

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