Social Media Roundup: Reaching New Audiences, Creating Social Content and More
Every Friday I post links to a few of the blog posts that I read during the week that I found interesting and insightful.
Included in this week’s round-up is discussion about researching how to reach new audiences; why Per Active Member is an important metric; and best practice for socially-created content.
Research the Audience You Want … but Don’t Have
Instead of just hoping that your message resonates with your mysterious “target audience,” you want to know with utter certainty that your projects will succeed before you even create them.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in