Have you made your social media New Year resolutions?
Start by using more photos and videos in your updates – we’re now fully entrenched in the age of visual marketing, and text-only posts are so five years ago.
Content marketing dominated 2014 and will continue to play a major role for years to come – use blog posts, webinars and white papers to educate your audience and establish yourself as an authority within your industry.
Now would be a great time to start testing social media advertising – experiment with different target audiences, landing pages and platforms.
Finally, smart phones are positively here to stay, so if your brand hasn’t yet made the leap into mobile marketing you can’t afford to delay any longer – build your responsive website today.
Check the visual below for 10 social media resolutions, which comes courtesy of Tailwind.