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Pew: More Americans are Reading on Tablets (SocialTimes)
Just two-thirds of all Americans over age 16 have read a book in the last year, down from 72 percent the previous year, according to the Pew Internet and American Life Project. The share of those who had read a book on a tablet, however, grew during the same period from 16 percent to 23 percent. CNET Over the same time, the percentage of those who read printed books dropped to 67 percent from 72 percent. From the poll conducted in October and November, the percentage of people who own a tablet or dedicated e-reader jumped to 33 percent from just 18 percent a year ago. AllThingsD A quarter of those surveyed own tablets, like the iPad or Kindle Fire, compared with 10 percent of consumers who said the same a year ago. Meanwhile, just 19 percent said they owned a Kindle or Nook, compared with 10 percent last year. GigaOM The Pew survey, which polled 2,252 Americans, doesn’t break down exactly how much reading is actually taking place on tablets versus e-readers so it’s possible that e-readers are still more popular for actual reading of ebooks. But the report falls in line with other reports that suggest that the e-reader is set to decline in the face of more versatile tablets. TechCrunch Pew’s research found that the highest percentage of consumers reading at least one e-book over the last year, 44 percent, is among those whose household income is at $75,000 or higher — and the numbers decline steadily with each lower income bracket. People aged 30-49 were the most e-reading friendly, with 41 percent of all respondents in that age range also saying they’d read at least one e-book over that period.
Foursquare Unlocks the Mars Curiosity Explorer Badge (SocialTimes)
It doesn’t get much cooler than checking into space. Starting Wednesday, Dec. 27, even non-astronauts can unlock the Curiosity Explorer badge when they like NASA on Foursquare and check into a NASA visitor center, science museum or planetarium. The Verge Those checking in are greeted with the following message: “Get out your rock-vaporizing laser! You’ve explored your scientific curiosities just like NASA’s Curiosity rover on Mars. Stay curious and keep exploring. You never know what you’ll find.” The Curiosity rover itself is on Foursquare — it made the first check-in from another planet on Mars in October. NASA NASA has been on Foursquare since 2010 through a strategic partnership with the platform. This partnership, launched with astronaut Doug Wheelock’s first-ever check-in from the International Space Station, has allowed users to connect with NASA, and enabled them to explore the universe and rediscover Earth.
Twitter and Facebook Criminal Complaints Drastically Increase (AllTwitter)
The Independent reports that “complaints of crimes involving Facebook and Twitter have increased 780 percent in four years” in the United Kingdom. The phenomenon of social networking crime was comparatively minor in 2008 with 556 reports made to police, according to the statistics released by 29 police forces in England, Scotland and Wales under the Freedom of Information Act.
5 Glorious Les Memes for Les Misérables (SocialTimes)
The film version of Les Misérables, released on Christmas day, stars Hugh Jackman, Russell Crowe, Anne Hathaway, Amanda Seyfried, Helena Bonham Carter and Sacha Baron Cohen, who bring the power of redemption (and a raging case of tuberculosis) to a whole new generation. On the Internet, the revolution has begun for superfans and first-time viewers, and here are our favorite memes so far.
Infographic: Facebook’s Development in Three Years (AllFacebook)
While Facebook is still most popular in the United States, the social network has grown in leaps in bounds in countries such as Brazil and India over the past three years. An infographic from Socialbakers illustrates how the demographics of Facebook have changed since 2010.
Amazon Outs the Biggest Christmas Shopping Procrastinators (SocialTimes)
How would you like to be called out by e-commerce giant Amazon for being the last person to successfully secure a gift in time for Christmas? That’s what happened to a couple of last-minute shoppers who used the company’s fastest delivery options.
New York Times’ ‘Snow Fall’ Piece is a Huge Hit (FishbowlNY)
According to a New York Times memo obtained by Jim Romenesko, the “Snow Fall” feature, written by John Branch, grabbed 3.5 million page views, was shared over 10,000 times on Twitter, and at its peak (no pun intended) was visited by 22,000 people at once.” The Times is a premiere online destination for news and information, but rarely have we been able to create a compelling destination outside the home page that was so engaging in such a short period of time on the Web,” wrote Jill Abramson, in the memo.
Social Marketing Experts Push for Analytics on Google+, Pinterest (SocialTimes)
Social marketing professionals are increasingly pushing social networks Google+ and Pinterest to introduce analytics. British agency Punch Thursday issued a public call for Google+ to offer analytics packages.
One Night in Bangkok: Instagram Reveals 2012 Photo Hotspots (SocialTimes)
Instagram released a list of the places most photographed using the application in 2012, which highlights the importance of the service’s Thai user base. In 2012, the single most photographed place using Instagram was the Bangkok Airport, with more than 100,000 pictures taken of it.
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